DOI: https://doi.org/10.64010/IJZP4542 I’m told that pursuing a doctoral degree involves an individual journey, fraught with promises and pitfalls that are unique to the individual experience of the student. To a large degree, this advice is very true. What they don’t tell you, however, is that this is more like a
DOI: https://doi.org/10.64010/WPQR4003 Formulating long-term marketing plans is an integral part of branding and corporate communication. The strategic plan guides all marketing initiatives to ensure a shared vision and consistent branding. However, companies encounter internal and external events that disrupt their previous planned promotions. The COVID-19 pandemic is an example of
DOI: https://doi.org/10.64010/SNDB9676 Background The COVID-19 pandemic moved into the United States in January 2020 and by March, it had gained momentum (CDC, 2020; WHO, 2020). Over a very short time span, organizations were forced to respond to changing public health conditions. In Illinois, the first COVID-19 stay-at-home order became effective
DOI: https://doi.org/10.64010/VJUE8328 Introduction In January 2019, a novel coronavirus (SARS-CoV2) outbreak started in Wuhan, China, and quickly spread around the world. The World Health Organization (WHO) declared a public health emergency of international concern on January 30, 2020 and announced it as the COVID-19 pandemic on March 11, 2020 (World
DOI: https://doi.org/10.64010/XSGP6265 Abstract The popular press, industry analysts, and academic articles have repeatedly reported on a skills gap in recent college graduates. But far too often, these reports do not provide educators with specific, actionable recommendations. This study is designed to determine whether Philadelphia-area employers experience a skills gap in
DOI: https://doi.org/10.64010/UMUR4885 Abstract This paper addresses the educational implications of inadequate profession preparation of business students and proposes a possible answer to the following question: How can business schools meet the ever-changing marketplace needs for professionally prepared graduates and deliver an enhanced educational value? To propose a possible solution, the
Read Full ArticlePersonal and Professional Development: Preparing Students for Career Success
DOI: https://doi.org/10.64010/BFYU8740 Abstract Analysis and intuition were used to examine critical success factors motivating workplace preparation for graduates of the Bachelor of Science in Accounting program. Outcomes achieved upon degree completion for accounting learners, and the basis of proposed model included: stakeholder satisfaction, credential recognition and integrated learning. The first
